RECIPE FOR SUCCESS INGREDIENT CARDS
Ingredient 1: Business
Question:
What are the essential elements of a restaurant business plan?
Answer:
A business plan is like a road map. Where am I now? Where do I want to be in 18 months’ time? How am I going to get there? If you are intending to start a business you should plan from the beginning. Fail to plan-plan to fail.
Executive summary
An overview of all the information included in the Business Plan.
Business and Management
A description of the business enterprise, its name, structure and the owner’s skills and expertise.
Operations Plan
A description of systems involved in the day-to-day running of the business: How goods will be produced, who will perform what tasks, what procedures and policies will be implemented and how business performance will be monitored.
Marketing Plan
Details of the sales objectives and the marketing strategies used to achieve them.
What will be sold, at what price, to whom, from where and how it will be promoted.
Financial Plan
An evaluation of the enterprise’s potential to make a profit. Where the money is coming from, where it is going to, is the balance positive or negative and how much money is required for the business to operate at a profit.
Appendices
Discover the 6 essential elements of your restaurant business success.
Method:
For a low investment:
- User-friendly eBook – How to Write a Business Plan
- eventbrite.com Online Workshop: Restaurant & Cafe Entrepreneurs: ‘Open for Business’ for Hospitality Owners (8 evenings Tues and Thursday or 4 Saturdays)
Free
- eventbrite.com Webinar: Restaurant & Cafe Entrepreneurs: Hospitality Business Startup (1 evening)
- BLOG articles
- Monthly ‘Recipe for Success’ Newsletter
- FAQs
RECIPE FOR SUCCESS
4 Ingredients:
Business – keep within the law
Marketing – increase sales, make more profit
Operations – controls to save time and money
Ideas – keep your customers coming back
Method:
