Question: Why is it important to have a marketing plan?

RESTAURANT & CATERING: Marketing Ideas eGuide.

Answer: Businesses can survive for some time with poor record-keeping, insufficient finance or a lack of management skills, but they cannot survive without a market.

Restaurant marketing plan. Discover your market with a restaurant marketing plan and stop wasting your marketing dollar. Get our marketing plan guide now!

You could have the best restaurant & catering business idea in the world, but it won’t get off the ground unless word gets out so discover your market.

RECIPE FOR SUCCESS INGREDIENT CARD

How to Discover Your Market eGuide

Question:

Why it’s important to have a marketing plan?

Answer:

Restaurant & Catering businesses can survive for some time with poor record-keeping, insufficient finance or a lack of management skills, but they cannot survive without a market. Marketing impacts almost all areas of business and having good marketing knowledge and skills could mean the difference between business success or failure.

A few questions to get you thinking about your restaurant & catering marketing:

Do you know…

  • who your customers are and where to find them?
  • your pricing policy?
  • whether you should promote your restaurant business on the basis of price, quality, or service? 
  • who your competitors are and on what basis you will compete with them?
  • how to promote your restaurant business?  
  • what factors are beyond your control that could affect the success of your restaurant business?

How did you do?  Be honest!  Did you answer NO to any of the above questions? Then download a copy of:

How to Discover Your Market eGuide 

ONLY $19.95 

Let us help you to get the most out of your marketing dollar. 

Ingredients

7 essential ingredients to get your food business known.

  • Market Research.  Basic questions to be addressed to complete an Industry, customer and competitive analysis.
  • Situation analysis.  Business’s strengths and weaknesses. How to identify and evaluate opportunities and threats in the marketplace.
  • Marketing goals and objectives.  Goals for your business and how you will achieve them.
  • Market segmentation and target marketing.  The four main factors to help you identify your target market.
  • Marketing Mix consists of the 4Ps Product, Price, Place and Promotion. Different marketing mixes are required for different market segments.  Find out what’s right for your food business.
  • Marketing Budget.  How much you should spend on promotion?
  • Marketing results.  Monitor your marketing strategy to meet ever-changing customer needs. 

How to Discover Your Market eGuide 

ONLY $19.95

Let us help you to get your food business known.

Method

A La Carte Training ‘How to Discover Your Market’ eGuide will help you to understand how marketing impacts almost all areas of business and having good marketing knowledge and skills could mean the difference between business success or failure.

The more effective your marketing activities, the more quickly your business will grow.

So, what are you waiting for? 

Let us help you to get the most out of your marketing dollar!

eGuide:

For a low investment, download a copy of How to Discover Your Market eGuide it is easy to read with lots of examples, case studies, tips, and activities…knowhow you can use in your own business immediately.

This eGuide is delivered online, so you can access it from your computer at a time convenient to you.

Do you want to become your own boss this year?

Make it happen!

RECIPE FOR SUCCESS

4 Ingredients

Business Management
Marketing
Operations
Ideas

Method

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